Semantic SEO Agency UK
We are a specialist Semantic SEO agency run by Semantic SEO Consultant Sean Mullins.
Why do I need a Semantic SEO Agency?
RankBrain forever changed the way we optimize our websites content for search engines. If, in 2015, RankBrain was used to operate and interpret 15-20% of search queries, now Google uses RankBrain as a part of its core algorithm. Moreover it applies its AI system for re-ranking search results. RankBrain doesn’t punish websites, but rather elevates or demotes them by relevance. How can you optimize for RankBrain? Ideally, you will need to learn how to read your targeted audience’s minds. But in real life, you will need to optimize your website for LSI keywords and contextual clues instead of standalone keywords. The more your search results are clicked through, the more chances search engines will count it as the most relevant for searchers. In this case, your structured data is the sure firepath to driving your potential readers. If you are not mobile-friendly in 2017, you won’t make friends with Google and your targeted customers.
Results Driven & Integrated Marketing for Optimum ROI
Some of our first websites were built in circa 2007/8 when SEO was a lot simpler and often an oversight. However, my career as a Digital Marketing Consultant meant I was able to encourage my clients not to overlook the power of effective Search Engine Optimisation which a basic motto of “what’s the point of a pretty website if no one can find it?” In 2016 this remains just as true but seldomly over looked by companies who are serious about their online presence and digital efforts.
User Experience (UX) & Online Perception
With an unfaultering belief in brand and the power of brand Perception Digital has been able to build strong, long-term relationships with clients who share this belief. A perception of a brand and can make or break a business. A client can dominate Google rankings and Social Media presence but if there is no confidence in the brand and the business it can be difficult to encourage repeat visits and longetivity.
Build. Promote. Protect.
We have three core values that perfectly embody what we do. The focus on brand is paramount and we strive to:
- Build brands people can trust and respect.
- Promote your brand to the right audience, enhancing visits and conversions.
- Protect the perception of your brand and business overall.
Successfully bridging the power of perception and digital technologies can create a truly successful business not only from those perceiving your business but profitability. A true beauty of digital resides in it’s ability to be measured and this is an aspect that at Perception Digital we are not afraid to exploit. The more successful our clients are, the more successul we are. It’s quite simple!